The SSM Blog

Finding the right influencer isn’t about follower counts — it’s about real connections. In this blog, learn Shelley’s top 3 tips for choosing influencers who fit your brand’s personality, have strong engagement rates, and create authentic content that drives results.

Small Business Influencer Marketing Guide: Expert Tips & Strategies"Meta Description: "Discover how small businesses can leverage influencer marketing effectively. Learn proven strategies, costs, and tips for successful influencer partnerships.

Stay ahead of Facebook’s new Live video policy! Learn how to save, download, and preserve your content before it disappears.

Here are some social media content ideas for November 2024, tailored to seasonal themes, trending topics, & unique events of the month. Read

Instagram has recently introduced some new measures to enhance security for its users. These measures include new alerts for suspicious prof

Social media marketing involves using social media platforms to connect with your audience, build brand awareness,& promote products . . .

Digital marketing, or online marketing, refers to marketing activities targeting consumers using digital channels. It includes all online ma

LinkedIn Marketing Strategy Tips for 2023- To connect with the 875 million users of the platform, more than 59 million businesses

No matter who you are, a small business, or an international company, you need a social media presence. It is an effective way to reach...

What is a persona? A fictional persona known as a UX (user experience) persona serves to represent your target audience. Personas are a...

TikTok is revolutionizing online entertainment and becoming the go-to social community for people across the globe. But that’s not all....

If you are an active user of Twitter for a business account, you will need to take your account a step further by getting verified on...

When should you begin marketing for the Christmas season? That is a great question, especially since the 2021 Christmas season is here....

According to Statista, in 2021, over 3.7 billion people worldwide are on social media. There is a social platform for just about...

Using hashtags on Instagram offers multiple benefits for visibility, engagement, and overall brand growth,

It can make or break your newsletter. It can make or break your marketing campaign. The subject line of your email is so important...

LinkedIn can be a powerful tool for individuals and companies looking to make new connections, generate leads, and build their brand....

How Google Ads Work is tough to explain.  Some oversimplify it, and others complicate it.

To Begin: Social Media presence is imperative in today’s world.  Why do you need to have a personal Facebook and a business account? Why...

People are very angry with the new Facebook algorithm. It has cut the friends on their feed drastically. The Frenzy: The new Facebook has...