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What is a Persona and How do I use it?
What is a persona? A fictional persona known as a UX (user experience) persona serves to represent your target audience. Personas are a...
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Shelley Iverson
- May 20, 2021
- 2 min
Google My Business Changes in 2021
We have seen many changes in Google My Business in 2021. You should be taking advantage of these changes otherwise you won’t be...
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Shelley Iverson
- Feb 28, 2021
- 2 min
Five Benefits of Using Bing
https://www.oncrawl.com/oncrawl-seo-thoughts/beyond-google-universe-search/, We understand that Google still holds a substantial piece of...
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Shelley Iverson
- Nov 9, 2020
- 2 min
Google Ads and How They Work
Google Ads is tough to explain. Some oversimplify it, and others complicate it. There are two different networks for Google Ads. The...
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Shelley Iverson
- Oct 15, 2020
- 3 min
Ways to Improve your SEO rankings in 2020
SEO rankings are tricky business. Google makes over 3000 algorithm changes per year. SEO isn’t something that you learn once, and it’s...
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Shelley Iverson
- May 17, 2020
- 3 min
SEO Rankings: Improve yours in 2020
SEO rankings decisions should be made prior to development SEO rankings are tricky business. Google makes over 3000 algorithm changes...
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Shelley Iverson
- Mar 9, 2020
- 2 min
What to Put in Your COVID-19 Statement
sanitizer COVID-19 Statements: Over the past few days, we’ve put up a few COVID-19 statements on client websites. No two of them are the...
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Shelley Iverson
- Jan 26, 2020
- 3 min
SEO 101: Search Engine Basics
What is the definition of SEO? Short for Search Engine Optimization; “The process of maximizing the number of visitors to a particular...
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Shelley Iverson
- Dec 18, 2019
- 3 min
New Facebook Algorithm: Make It Work
There is a new Facebook algorithm that controls what we see online; it’s always changing and can now flag your account if you are...
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Shelley Iverson
- Nov 7, 2019
- 2 min
Worthy Website Maintenance: What Is It?
If you have ever built a website or had any part in the process, you know the joy felt when the site is “done.” In reality, it will never...
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