Google Doesn’t Cold Call

Jun 18
3 min read

Google Doesn’t Cold Call—Here’s How to Spot SEO Scams

Personal Intro

Hey there, savvy business owners! It’s Shelley from Shelley’s Social Media, your trusty guide in the wild world of digital marketing. If you’ve ever picked up the phone to hear a smooth talker claiming they can shoot your website to the top of Google faster than you can say “SEO,” you’re not alone. Let’s break down how to dodge these scammy calls and keep your hard-earned cash where it belongs — in your pocket!

Shelley sitting at a table working on a laptop smile

3 Red Flags from Scam Calls

Too Good to Be True Offers: If someone promises to whisk your website to the top of search results overnight, they’re probably selling you a one-way ticket to Scamville. Real SEO is more like a marathon than a sprint — and you can bet it involves a whole lot of strategy and elbow grease. Check out our SEO services to see how we can help you grow!
Pressure Tactics: If they’re pushing you to sign up faster than a kid at a candy store, hit the brakes. Legit SEO experts know that good decisions take time. If they’re all about the “act now or miss out” pitch, it’s a surefire sign to hang up and move on!
Vague Language: If they can’t explain their strategy without sounding like they’re reading from a fortune cookie, it’s time to say bye-bye. Real pros can break down their game plan into clear, actionable steps. If it sounds like gibberish, trust your gut and disconnect.

How to Spot a Real SEO Pro

Case Studies and References: A genuine SEO whiz will have a portfolio that sparkles with success stories. Ask for examples of their past work and check in with previous clients. If they’re all talk and no walk, do yourself a favor and keep searching.
Transparency in Methods: Your SEO champ should be ready to lay out their strategy like a well-organized buffet. They should explain their approach to keyword research, content optimization, and link-building without making you feel like you’re in a marketing class. If they’re speaking in code, it’s time to bail.
Continuous Learning: The SEO universe is ever-changing, and a true expert is always on the lookout for the latest trends. If they’re not keeping up, they might just be a dinosaur in a fast-paced world. Look for someone who shares insights and stays ahead of the curve!

Side-by-side comparison infographic titled ‘Legitimate SEO Outreach vs. Scam Emails.’ The left side shows a sample legitimate email with a friendly tone, clear service overview, and no-pressure offer. The right side shows a scam email with generic greeting, unrealistic promises, and high-pressure tactics highlighted with warning icons.

What to Do If You’ve Already Paid Someone Shady

If you’ve already danced with a shady SEO provider, don’t panic! Here’s your game plan:

Document Everything: Keep all your receipts, contracts, and communications. You’ll need this treasure trove of evidence if things go south.
Contact Your Bank or Credit Card Company: If you suspect you’ve been scammed, your bank might just be your new best friend. Reach out to dispute the charge and see what they can do to help.
Report the Scam: Don’t let these tricksters get away with it! File a complaint with the Better Business Bureau and the Federal Trade Commission. Together, we can fight the good fight!
Seek Professional Help: It’s time to call in the reinforcements. Find a reputable SEO expert who can help you recover from the mess and get your online presence back on track. You deserve to work with someone who truly cares!

Call to Action

Feeling a little anxious about SEO scams? No worries! Grab our ultimate checklist to help you spot the real deal and steer clear of the fakes. Your business deserves the best, and we’re here to help you succeed!

For more tips on optimizing your website, read our post on SEO Tips for 2025. And if you want to know more about who we are and what drives us, visit our About Us page!

Let’s team up and keep your brand thriving!