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The SSM Blog
Shelley is a well-known digital marketer and SEO expert. Her SSM blog covers SEO, PPC, SEM, digital marketing, social media, and analytics. Get important updates and tips that improve your business.
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SEO vs. Google Ads
Think SEO and Google Ads are the same thing? Think again. This post breaks down what each one actually does, how to spot the difference, and why smart businesses stop wasting money on the wrong one.
What is the difference between SEO and Paid Ads?
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Aug 53 min read


Slow SEO Wins
Think SEO should work overnight? Think again. Real SEO isn’t instant — it’s built on smart strategy, solid content, and long-term trust with search engines. In this post, we break down why quick-fix promises are a red flag, what real SEO actually involves, and how long it really takes to get results that last. Spoiler: it’s worth the wait. If you're ready to grow the right way, this one's for you.
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Jul 73 min read


Google Doesn’t Cold Call
In the digital marketing landscape, spotting SEO scams can be challenging. Many businesses fall victim to cold calls promising rapid results, only to be left disappointed. In this blog post, we'll explore the key red flags to identify scam SEO offers, such as unrealistic promises, pressure tactics, and vague language. You'll learn how to differentiate between legitimate professionals and fraudulent schemes, ensuring your investment in SEO is safe and effective. Arm yourself w
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Jun 183 min read


Search Volume:
Master search volume to boost your brand! Learn how to find the right keywords & rank higher with smart SEO strategies. 🚀 #Marketing
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Feb 202 min read


Using AI To Boost SEO
AI can improve SEO by enhancing your strategy. It assists with keyword research, content optimization, & data analysis, offering insights ..
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Jan 25, 20242 min read


What is content marketing?
Content marketing attracts and retains customers by sharing useful and relevant content. Its goal is to encourage actions by providing .....
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Jan 24, 20242 min read


There is more to SEO than Keywords
SEO involves more than just keywords. Keywords play an essential role in various elements, including headings, URLs, content, internal links
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Sep 23, 20236 min read
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