Social Media Packages
Shelley's Social Media has packages that include everything that your business needs to reach thousands of people online.
Custom Package: Custom packages are ideal for any business requiring additional social media monitoring. Whether it be Pinterest, Instagram, or hyper targeted social media advertising campaigns, this package allows you to dictate your digital marketing presence!
Graphic Design: SSM creates Custom Branded Graphics for your Social Media needs. Customized social media graphics will help to maintain consistency across all of your businesses social media accounts, and will increase brand familiarity and exposure. From Google+ cover photos, to Facebook, Twitter backgrounds and LinkedIn banners, SSM will create memorable, custom graphics that will relay a level of familiarity and professionalism to all current and new fans. If your business already has awesome graphics, we will adjust those to fit accordingly for each social site! Graphic branding will allow potential customers to establish a level of intuitive familiarity around your brand.
Content Creation: SSM will create specific, unique content centering on your company's product or business. Some social media sites dictate more of a professional tone, whereas others have a playful vibe. Depending on which package you choose, SSM will create content that speaks not only to those engaging on the specific platform, but also to your business audience. We will also schedule posts for any special event you have coming up. With SSM, you dictate your personal involvement in your companies' social media, knowing that our experts have the reigns.
Posts Per Week: The dedicated Social Media Specialists at SSM are well versed in "Best Social Media Practices". This knowledge directly translates into increased, active online presence for your company! Studies have shown that different audiences engage more at specific times, and that people are looking for different things at 11am on a Monday, versus 3pm on a Friday. Although the package you choose will dictate the frequency and where SSM posts, these Social Media Best Practices will be followed and maximized.
Comment Response: The best, most underutilized aspect of Social Media engagement revolves around customer service. Posting relevant content twice a day doesn't do any good, if no one is interacting with your customers! Your Social Media Specialist will monitor your social media sites for comments and questions, and will write back on your behalf. If they are unsure as to the answer to a question, they will immediately contact you before proceeding. These practices are imperative to giving consumers the assurance that your company is on their side and are producing a product/service that they stand behind.
SPAM Monitoring: Spam is an unavoidable part of the internet, whether it be from a bot or a specific disgruntled person posting inappropriate content. Real time engagement ensures that Spam will be monitored and immediately removed. There are varying levels of Spam, some are bulk messages, others are commercial, some personal; SSM will individually assess each communication and will act accordingly to varying degrees of Spam messages.
Weekly Analytics Report: Page Insights are available for Facebook, LinkedIn, and Google+ and offer data as to who your audience is, when they are looking at your Social Media Business pages. More importantly, analytics tell you what people are engaging with. These insights are critical to seeing your return on investment, as well to helping understand your audience and cater posts directly to them. Your analytics, as well as Social Media pages, will always be accessible to you, however, we will send a summarized report every week further helping you chronicle results.
Customer Support: Customer Service is the essence of what we do, and we have developed an online communication system to allow us to always be available. Day or night, you can submit a request by logging into our website, and we will get back to you within 24 hours. Rest assure that having SSM as your Social Media Company guarantees that you not only have a personal Social Media Manager, but also a help desk to answer any and all of your questions!
Personal Social Media Specialist: With your package, you will be assigned a Social Media Specialist that will monitor multiple aspects of your brand's online presence, from the creation of personalized online content, to monitoring and tracking your accounts. Your Social Media Specialist will engage customers on your behalf, in real time, answering potential and current customer questions, while removing SPAM and tracking the analytics of your online accounts. For events, specials, or anything that you'd like to share, you will be able to contact and schedule with your personal Social Media Specialist, thus ensuring up to date relevancy for your accounts.
Request a Tutor: I provide customized social media tutoring and social media training. My clients include small business owners and others who want to be more effective and productive with social media. The sites I specialize in are: Facebook, LinkedIn, Twitter, Google Plus and Pinterest.